GUESS JEANS hosted some of social media’s top influencers at a compound of ten luxury houses for Coachella and to promote the launch of our new brand and generate traction for our products.

My work revolved around compound branding and promotional items. Creating visual interest whilst ensuring that compound branding maintained design integrity and visibility throughout the compound was top priority. Additionally, I designed brand collateral such as signage, menus, print pieces, and the invitation and thank you boxes.